In 1950, Mr. Lee Shui-Tu became the owner of Mizuki Trading Company after Japanese troops withdrew from Taiwan and began his career and passion in making quality soap. As his name implied, Mr. Lee established the soap business with the enthusiasm to preserve the environment—the planet we live on.
Since then, the company has experienced transformations- from the first generation Mr. Lee Shui-Tu to the third generation of successors has maintained the spirit of Mr. Lee’s work; that is, the importance of integrity and a deep respect for nature.
We now would like to further spread Mr. Lee’s love and passion for the nature by sharing our refining soap with you. We believe by sharing this gift of three generations, we are contributing to the sustainability of the planet that we so dearly love and cherish.
As my responsibility but also as a blessing, inheriting the spirit of three generations past, I once again started on Dihua Street, where Grandpa first started his business. Local Taiwanese features will be gracefully packaged and blended into every product to convey the giver’s feelings. No matter how tiny the blessing, we hope that our products truly represent to the recipient the mind of the giver. Persistence is the spirit of the team, and sustainability the purpose of the brand, with the expectation of an unwavering attitude that will create another 60 years of prosperity.